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I Turn CS Into Revenue Engines

20+ years leading Customer Success at global enterprises. Now helping SaaS companies transform reactive CS teams into predictable revenue functions.

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Reut - CS Transformation Expert
20+ Years CS Experience

My Story

I spent 20+ years in Customer Success, working across startups, scale-ups, and global enterprises. Most recently leading CS at a global enterprise SaaS company, where I managed a multi-million dollar portfolio and built systems that turned CS into a measurable revenue driver.

But here's what I learned the hard way: most CS teams are set up to fail.

The Problem I Kept Seeing:

  • CS treated as a cost center, not a revenue function
  • Reactive teams putting out fires instead of driving growth
  • No clear KPIs, no ownership, no measurable impact
  • Expansion that "just happens" instead of being engineered
  • Silos between CS, Sales, and Product killing revenue outcomes

So I started CS Traction to fix it.

I don't do fluffy consulting. I don't give you a 200-page deck and disappear. I build revenue systems that you can activate in weeks, not months.

What I Do Differently:

  • Fixed timelines: 4 weeks for a full sprint, not 6-month engagements
  • Fixed pricing: No hourly billing surprises
  • Hands-on implementation: I build with you, not just advise
  • Revenue-focused: Everything ties back to NRR, expansion, and measurable outcomes

I've seen what works at scale. Now I help companies from Seed to Series C build the same systems that drove results at enterprise SaaS companies.

"Strategic implementation over endless planning" – I act, not advise.

How I Work With You

Fast

4-week sprints, not 6-month engagements. You get results quickly without endless consulting cycles.

Fixed Price

No hourly billing surprises. You know exactly what you're paying and what you're getting upfront.

Hands-On

I don't just give you a deck. I build systems with you, train your team, and ensure activation.

Revenue-Focused

Everything ties to measurable outcomes: NRR, expansion revenue, retention rates, and CS efficiency.

Cross-Functional

I align CS with Sales and Product so the entire company drives revenue, not just CS.

Proven Systems

Methods tested at enterprise scale, adapted for your stage and resources. No theory.

Ready to Transform Your CS?

Let's talk about which path fits your current stage and goals.

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